Merino Laminates

With sales and marketing organisations spread across the world with over 40+ markets, Merino was focussed to drive a strategic digital transformation initiative to align it’s sales, product and marketing organisations around the world with a central platform whereby Merino associates would have roles based access to products, certifications and various digital assets globally based on geographies, roles, hierarchy and approval workflows. 

PulsePlay Digital is proud to collaborate with the dynamic Merino team to build the central product information platform from ground up - conceptualisation, UI/UX, design, build and launch the digital product information platform for global sales, product and marketing organisation. 

The platform includes 30+ modules, features and functions to empower the end users based on their roles. This program has been a true example of how a bespoke technology platform built from scratch can be customised to meet the exact business requirements of a robust organisation matrix, culture and process to create competitive advantage in the marketplace.